The Most Popular Social Platforms in Asia

In Asia, homegrown messaging apps dominate local markets despite pressure from giants like Facebook. If you’re looking for potential digital markets to penetrate, the Asia Pacific region should be on top of your concern. Connectivity throughout the region is growing at an incredible rate, and there’s still plenty of room for further growth. In fact, […]

How Changes in Consumer Behavior in the 2010s Has Shaped the Business World

“Today’s consumers are more enlightened and empowered than ever. And they are placing ever-greater demands on their retailers to either “get it right” or lose their business.”   – Kali Klena, IBM Global Retail Lead Today’s savvy consumers contrast sharply from yesterday’s shoppers. They are confident, industrious, and technologically astute, and expect businesses to exhibit […]